Higher Logic

JUNE 26, 2020

They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. With over 40 diverse member segments, Professionals Australia found it impossible to recruit, onboard, and engage with each segment in a personalized way.

Recruiting 156

Recruiting Recruitment Email Marketing Communications 156

MemberClicks

MAY 13, 2022

There are many reasons you could be ready to invest in an association management software or to upgrade your current software to one that fits your need. Read on to find: Overview of Association Management Software What is the Best Association Management Software? Overview of Association Management Software.

Software 52

Software Association Management Price System 52

MemberClicks

DECEMBER 7, 2022

You probably do some email marketing, event marketing (to attract potential prospects) and maybe even some inbound marketing. But are you tapping into your strongest marketing tool – your members? A referral program is one of the best ways to recruit new members. Growing your organization is no easy feat.

How To 52

How To Discount Recruiting Recruitment 52

Higher Logic

JUNE 5, 2018

If you are under the impression that “set it and forget it” is a successful strategy for using marketing automation software, I release you from this spell. People will say one of the benefits of marketing automation software is that you can simply put the software in action and then let your automated campaigns go their merry way.

Marketing 159

Marketing Email Marketing Software Social Media 159

GrowthZone

NOVEMBER 30, 2021

Forget the days of tedious marketing work with little return; with the right tools, your members and prospects can receive a personalized experience where they feel supported and stay engaged with little effort on your part. Keep reading to learn how to optimize these benefits (and more!) Your staff is busy. Don’t believe us?

Marketing 78

Marketing Email Marketing Recruiting Recruitment 78

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 257

Survey Project Strategy Education 257

Association Adviser

JANUARY 18, 2019

With that in mind, let’s take a look at a tool that’s likely already in your association’s toolbox – your AMS, or association management software – and consider some potential uses to maximize its utility. Automate detailed member emails. Most systems allow you to create targeted lists for sending emails. About The Author.

Software 65

Software Association Management System Tools 65

Nimble AMS

JUNE 27, 2022

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . According to the 2022 Community Brands Association Trends Study , Pros prioritize technology used to improve MX. Learn more.

Leadership 117

Leadership FAQ Member Engagement Social Media 117

Higher Logic

JANUARY 27, 2020

How Jennifer is movin’ and shakin’ in the community industry: One word: data. Jennifer is using 2020 to dive into AAAE's (the world's largest professional organization for airport executives) rich community data – focusing on how to analyze it, how to best present it, and how they can use it to engage members based on their preferences.

Software 317

Software Industry Strategy Social Media 317

Membersuite

JUNE 16, 2021

At the national level, membership committees usually provide the board and staff advice on membership recruitment and retention strategies, and member/market needs—a valid purpose for a membership committee. Their assumptions and perspectives may not represent the reality for different segments of your membership and market.

Committee 131

Committee Recruiting Recruitment Sample 131

MemberClicks

DECEMBER 19, 2023

When it comes to building a membership website, you’ll want to give your prospective and current members 24/7 access to learning more about your organization and how to get involved. If you’re wondering how to create a membership website that is effective and well-designed, we’re here to help! What Is a Membership Website?

Directory 52

Directory Discount Software Tools 52

MemberClicks

OCTOBER 6, 2022

Here, we’ll examine all the crucial components of membership management, as well as outline how to choose the right tools to optimize your management tasks. Membership acquisition is any form of outreach or activity to connect with potential new members—whether that’s through emails, recruitment events, social media, or any other means.

Membership Management 52

Membership Management Software Social Media Recruiting 52

Reid All About it

MAY 12, 2023

Amith Nagarajan at Sidecar explains the basics of API —“the communication bridge between different software applications”—the problem with misleading “integrates with anything” claims and questions to ask vendors during the software evaluation process. State of the association industry. No plan, no progress. 1 CAE credit.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

APRIL 30, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Learn how to wrap your vision in a story that sparks the imagination and stirs the soul in order to get people to act, to buy, and to follow you. Learn how to put it all together virtually or live.

Education 354

Education Technology Strategy Revenue 354

Fonteva

SEPTEMBER 30, 2019

The best association management software, or AMS, solutions are specifically designed to meet the unique needs of associations just like yours. With features spanning database capabilities, messaging and email tools, accounting and payment systems, and event planning, a top AMS solution is a smart move for practically any group.

Software 40

Software Association Management Association Software Tools 40

Reid All About it

FEBRUARY 12, 2021

Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions.

Revenue 370

Revenue North Carolina Industry Technology 370

MemberClicks

OCTOBER 10, 2023

There are many different options available for membership management software and it is important to find the right fit for your nonprofit. What is association management software (AMS) ? It’s also a great way to learn how to increase membership in your nonprofit organization!

Software 52

Software Membership Management Newsletter Revenue 52

Achieve

DECEMBER 8, 2023

Maintain an Alumni Database There are several types of software you’ll likely leverage in your alumni fundraising efforts, including communication tools and an online payment processor. Email marketing. Let’s get started! However, the most important platform you need is an alumni database. Social media.

Tips 52

Tips Survey Social Media Communications 52

Achieve

JANUARY 27, 2023

So as you consider your online fundraising efforts moving forward, prioritize creating a dedicated program aimed toward recruiting recurring donors and establishing long-term relationships for giving. When it comes to finding convenient and secure nonprofit payment processing software , there are a few important considerations.

Software 52

Software Tools Strategy Marketing 52

Reid All About it

JULY 16, 2021

How to create an editorial calendar that will streamline your content strategy. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Join an insightful discussion on how you can unlock the true value of community-driven business. Quick hits.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

NOVEMBER 9, 2018

WBT Systems explains how they work, how they benefit your association and members, and how to get them going. If you ask a room full of membership leaders how their growth is going, you’ll likely hear mixed reviews. But most will agree that recruitment and retention feels tougher now than ever before. 1 CAE credit.

Chicago 174

Chicago DC Washington Software 174

Reid All About it

APRIL 23, 2021

Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. 1 CMP credit.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

OCTOBER 5, 2018

Melissa Henley and Katie Burke at CMS Wire explain how to drive change without driving your colleagues crazy using techniques based on neuroscience. Tue 10/9 at 10 a.m.* – 5 Event Software Issues Threatening Your Success. and how to get the right statistics to prevent national and chapter level members from leaving.

DC 170

DC Washington Tools Certificate 170

Reid All About it

OCTOBER 28, 2022

Leading Learning’s new guide (sponsored by WBT Systems) helps you understand why and how to enhance or add blended learning offerings to your association’s portfolio. MemberSuite explains the benefits of an AMS with its own built-in data warehouse , so you don’t have to rely on other software for analysis and reporting.

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39

Reid All About it

OCTOBER 21, 2022

She explains how the request for proposal (RFP) has become a vehicle for the misappropriation of someone else’s work. WBT Systems explains how to eliminate and prevent learning content clutter. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events.

Revenue 44

Revenue Email Marketing Education Review 44

Reid All About it

OCTOBER 12, 2018

Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers. WBT Systems explains how to motivate members to buy what you’re selling. How to explain content marketing to anyone.

DC 170

DC Las Vegas Washington Review 170

Chapter Chat

MARCH 31, 2017

Read Part 2 to learn how to: Find out if joint membership is a good idea for your association. Think through the entire member recruitment and renewal process with chapter representatives and national staff from the finance, membership, component relations, and IT departments. What systems and software are chapters using?

How To 28

How To Process Software Discount 28

Aptify

DECEMBER 6, 2017

Thanks to its integration with other software in your technology ecosystem, your AMS helps you move prospects, customers, and members through the four stages of the marketing journey : attract, convert, close, and delight. Many associations use marketing automation software to power their onboarding campaigns.

Marketing 56

Marketing Software Content Process 56

Reid All About it

SEPTEMBER 10, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. But if you aren’t effectively communicating who you are, what you bring to the table and which direction you’re heading, how can you expect anyone to truly connect with your mission? 1 CMP credit.

Strategy 195

Strategy Content Education Tips 195

Reid All About it

JUNE 10, 2022

If member companies are struggling to recruit and keep staff , they will be reluctant to let employees attend conferences or volunteer for your association. If your AMS doesn’t help you recruit, engage and retain members , you better start shopping for a new one. Staffing issues. Board governance. Fri 6/10 at 12 p.m. Fri 6/10 at 4 p.m.

Arlington 39

Arlington Revenue Content Team 39

Reid All About it

APRIL 14, 2017

Billhighway explains how to build a case for joint membership and the issues you need to consider when implementing it. Tue 4/18 at 11:30 a.m.* – How Are Organizations Using Marketing Automation? Marketing automation is not just a buzz word for an updated approach to email marketing. 1 CAE credit.

Content 150

Content Chicago Marketing DC 150

Reid All About it

MAY 27, 2022

Most course (and conference) evaluations are pretty useless, says WBT Systems, because they measure how a learner felt about the course, not whether the course was effective. Relying on the expertise of Will Thalheimer, they describe how to improve the typical “smile sheet” evaluation and better measure a course’s effectiveness and value.

Technology 41

Technology Case Study Education System 41

Reid All About it

MAY 20, 2022

Personify describes the five software platforms every association, even tiny ones, should have. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. I’ll share tips on how to utilize your network to benefit you. Must-have technology.

Arlington 41

Arlington Project DC Technology 41

Reid All About it

SEPTEMBER 9, 2022

Mandy Brown explains how to mitigate “inevitable and unavoidable” signal loss when communicating. How to decide if a client is a good fit. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Lossy communication. Love that word choice.

Education 41

Education Project LMS Technology 41

WBT Systems

JULY 25, 2017

Confidence in using computers : How confident people are using computers and mobile devices to accomplish tasks online. Facility with getting new technology to work : How likely people are to get someone else to set up new devices for them or show them how to use new devices. Moving Members Along the Digital Readiness Spectrum.

LMS 218

LMS Mooc Course Education 218